Toyota Experience Center — Toyota Experience Center
The Toyota Experience Center, a 44,000 sq ft visitor and briefing facility at Toyota Motor North America's Plano, Texas headquarters, opened in August 2019, designed by Jack Rouse Associates (JRA) with architecture by Corgan and fabrication by Group Delphi.
| Venue | Toyota Experience Center |
|---|---|
| Project type | New Exhibition |
| Status | Completed |
| Year completed | 2019 |
| Technologies | interactive kiosks |
Credits
| Firm | Role | Note |
|---|---|---|
| Jack Rouse Associates | Exhibit Design | Experience design, exhibit planning, and project management |
| corgan | Architecture | |
| Group Delphi | Fabrication |
Description
The center hosts guided visits for customers, dealers, media, and other business guests (access is by appointment/escort rather than open walk-in public admission) through galleries covering Toyota's history, current operations, and mobility-company positioning.