The Experiential Design Index

The Momentary — The Momentary

The Momentary, a satellite contemporary-art and performing-arts space of the Crystal Bridges Museum of American Art in Bentonville, Arkansas, opened February 22, 2020, converting a decommissioned 63,000-square-foot Kraft Foods cheese-processing plant into galleries and performance venues; designed by Wheeler Kearns Architects with theatre planning by Schuler Shook.

VenueThe Momentary
Project typeNew Building
StatusCompleted
Year completed2020

Credits

FirmRoleNote
wheeler-kearns-architects Architecture design architect, adaptive reuse of a decommissioned Kraft Foods cheese-processing plant
howell-and-vancuren-landscape-architects Landscape Architecture
lux-populi Lighting Design architectural lighting consultant
Schuler Shook Lighting Design theatre planning and audience/production design (foot traffic, sightlines, accessibility, stage power) for the RØDE House, Fermentation Hall, the Tower, and the outdoor music venue; credited separately from Lux Populi's architectural lighting design on this project
Threshold Acoustics AV Integration acoustic and AV design, including the Fermentation Hall's variable acoustic system developed with Schuler Shook; acoustics itself is outside this index's role vocabulary, AV design is credited here
foda Environmental Graphics & Wayfinding interiors, branding, and signage

Description

The adaptive-reuse project transformed the former cheese plant into 24,000 square feet of gallery space plus four performance venues: The RØDE House (a 350-seat flexible space for music, dance, and theatre in the former Milk Intake Room), the Fermentation Hall (variable-acoustic performance space), the Tower, and an outdoor music venue accommodating over 4,000 people. Wheeler Kearns Architects led design, with Thornton Tomasetti (structural), McClelland Engineers (civil), McGuire Engineers (MEP/FP/IT), Howell & Vancuren (landscape architecture), Lux Populi (lighting), Schuler Shook (theatre planning), Threshold Acoustics (acoustic and AV design), Edge Associates (kitchen design), and FODA (interiors/branding/signage); Flintco was general contractor. Exterior glass panels feature a frit pattern by Osage artist Addie Roanhorse inspired by Osage ceremonial weaving. The project won a 2021 AIA Chicago Distinguished Building Honor Award and a 2020 Architect's Newspaper Best of Design Editors' Pick for Adaptive Reuse.

Sources