The Experiential Design Index

Synovus Park — Synovus Park

Synovus Park, a restored 100-year-old ballpark (originally Golden Park) in Columbus, Georgia, reopened in 2025 as the home of the Columbus Clingstones (Atlanta Braves Double-A affiliate), with a signage and wayfinding program designed by Populous alongside its architectural renovation.

VenueSynovus Park
Project typeMajor Renovation
StatusCompleted
Year completed2025
Technologiesenvironmental graphics, wayfinding signage

Credits

FirmRoleNote
Populous Architecture
Populous Environmental Graphics & Wayfinding Signage and wayfinding system led by Populous designer Nick Abele
identity-group Fabrication
dcl Fabrication

Description

Populous restored the park's original brick facade and 1926-era arches at the Legacy Gateway entrance while adding premium seating, suites, and modern amenities. The signage and wayfinding system, led by Populous designer Nick Abele, drew on baseball ephemera (tickets, scoresheets) and a recurring pattern of three circles referencing baseball's numerology, fabricated by Identity Group and DCL.

Sources