The Experiential Design Index

The Priddy Family Foundation Freedom Theater — The National WWII Museum

The Priddy Family Foundation Freedom Theater, a 30-minute immersive theatrical experience on a rotating turntable on the third floor of the National WWII Museum's Liberation Pavilion in New Orleans, Louisiana, opened in 2023, designed and produced by The Hettema Group in collaboration with Mousetrappe (now Medici Media).

VenueThe National WWII Museum
Project typeInstallation
StatusCompleted
Year completed2023
Technologiesrotating turntable seating, moving LED screens, show control system

Credits

FirmRoleNote
THG Creative Exhibit Design Design and delivery of the theater experience, combining narrative, architecture, multimedia, and interactivity; billed as THG Creative
THG Creative Media Design & Software
Mousetrappe Media Design & Software Collaborating content partner, credited as Mousetrappe at the time

Description

Winner of the 2025 Thea Award for Outstanding Achievement, Museum Attraction, from the Themed Entertainment Association. Distinct from the broader Liberation Pavilion exhibit build (see national-wwii-museum-liberation-pavilion.yaml, credited to Solomon Group) — this record covers the dedicated third-floor theater experience within it.

Sources