Cash Family Ranch Life Learning Center — National Ranching Heritage Center
The Cash Family Ranch Life Learning Center, a new building at the National Ranching Heritage Center on the Texas Tech University campus in Lubbock, opened October 12, 2023, with media programs by Northern Light Productions.
| Venue | National Ranching Heritage Center |
|---|---|
| Project type | New Building |
| Status | Completed |
| Year completed | 2023 |
| Technologies | hologram, 240-degree immersive film, projection mapping, simulation table |
Credits
| Firm | Role | Note |
|---|---|---|
| Northern Light Productions | Content Production | Orientation theater media, 240-degree immersive film, and animated projection programs |
Description
Northern Light Productions created four media programs for the center: an orientation theater featuring an animated book with a hologram introduction, a 240-degree immersive film shot with 360-degree cameras at three Texas panhandle ranches, an animated bird's-eye-view projection on a 3D ranch model, and a projected cowboy character in a horse barn setting.