The Experiential Design Index

Observatory Entrance (34th Street) — Empire State Building Observatory

A new 34th Street street-level entrance for the Empire State Building's observatory experience in New York, NY opened in 2018, designed by Thinc Design as phase one of the building's broader observatory redevelopment.

VenueEmpire State Building Observatory
Project typeMajor Renovation
StatusCompleted
Year completed2018

Credits

FirmRoleNote
Thinc Design Exhibit Design New street-level observatory entrance; first phase of a two-phase visitor-experience redevelopment (second phase covered by the 80th Floor Observatory Redesign and Second Floor Observatory Experience records)

Description

The entrance features an architecturally accurate two-story building model, Deco-inspired ticket kiosks, multilingual signage, and security facilities sized for over 4 million annual visitors.

Sources