The Experiential Design Index

Pentagram

Active

Dataland (Los Angeles) and Green-Wood Cemetery's Green-House visitor center (Brooklyn) both credit Pentagram graphics/identity work completed in 2026; the Obama Presidential Center's "Words of Hope" facade typography opened June 2026; Live from New York: The Lorne Michaels Collection at the Harry Ransom Center opened September 2025; active studio pages and current work listed on pentagram.com as of this check. (verified 2026-07-18)

Pentagram is a multi-disciplinary, partner-owned design studio founded in 1972, with offices in New York, London, Austin, Berlin, and San Francisco. Within the experiential design space it is credited for exhibition design, environmental graphics, and wayfinding programs at museums, libraries, and cultural institutions, alongside its broader commercial practice in brand identity, digital, and product design.

HeadquartersNew York, NY
Other officesLondon; Austin, TX; Berlin; San Francisco, CA
Founded1972
RolesExhibit Design, Environmental Graphics & Wayfinding
Websitehttps://www.pentagram.com

Projects (34)

ProjectVenueRoleYear
Dataland Dataland Environmental Graphics & Wayfinding 2026
Giorgia Lupi — Data Humanism Gallerie d'Italia (Palazzo Leoni Montanari) Exhibit Design 2026
The Green-House at Green-Wood — Identity and Signage The Green-House at Green-Wood Environmental Graphics & Wayfinding 2026
Obama Presidential Center Museum Obama Presidential Center Environmental Graphics & Wayfinding 2026
Wes Anderson — The Archives Design Museum Environmental Graphics & Wayfinding 2025
Live from New York: The Lorne Michaels Collection Harry Ransom Center Exhibit Design 2025
Cartier Victoria and Albert Museum Environmental Graphics & Wayfinding 2025
Shakespeare Exhibition Hall Folger Shakespeare Library Environmental Graphics & Wayfinding 2024
Richard Gilder Center for Science, Education, and Innovation American Museum of Natural History Environmental Graphics & Wayfinding 2023
Museo Casa Kahlo Museo Casa Kahlo Environmental Graphics & Wayfinding 2023
Reset: Towards a New Commons Center for Architecture Exhibit Design 2022
Kravis Hall and David Geffen Hall Columbia Business School Environmental Graphics & Wayfinding 2022
Art and Ideals: President John F. Kennedy John F. Kennedy Center for the Performing Arts Exhibit Design 2022
MIT Museum MIT Museum Environmental Graphics & Wayfinding 2022
Clive Davis Gallery Clive Davis Gallery (NYU Tisch) Exhibit Design 2022
Renovation and Environmental Graphics Studio Theatre Environmental Graphics & Wayfinding 2022
Core Project Wayfinding and Signage Philadelphia Museum of Art Environmental Graphics & Wayfinding 2021
Mindworks: The Science of Thinking Center for Decision Research, Railway Exchange Building Exhibit Design 2021
Innovation Cathedral Installation Media Audible Innovation Cathedral Exhibit Design 2019
Stanley Kubrick — The Exhibition Design Museum Exhibit Design, Environmental Graphics & Wayfinding 2019
The Spur The High Line Environmental Graphics & Wayfinding 2019
Who We Are: Visualizing NYC by the Numbers Museum of the City of New York Media Design & Software 2019
Ferrari — Under the Skin Design Museum Exhibit Design, Environmental Graphics & Wayfinding 2017
Signage & Environmental Graphics Garden Museum Environmental Graphics & Wayfinding 2017
Rolling Stone: 50 Years Rock & Roll Hall of Fame Exhibit Design 2017
New York at Its Core Museum of the City of New York Environmental Graphics & Wayfinding 2016
Renovation and Restoration Museum of the City of New York Environmental Graphics & Wayfinding 2015
Cooper Hewitt Reopening — Identity, Wayfinding, and Signage Cooper Hewitt, Smithsonian Design Museum Environmental Graphics & Wayfinding 2014
Perry and Marty Granoff Center for the Creative Arts Perry and Marty Granoff Center for the Creative Arts Environmental Graphics & Wayfinding 2011
West Building Identity and Wayfinding North Carolina Museum of Art Environmental Graphics & Wayfinding 2010
Amsterdam/New Amsterdam: The Worlds of Henry Hudson Museum of the City of New York Exhibit Design 2009
Harley-Davidson Museum Harley-Davidson Museum Exhibit Design 2008
Sarah Bernhardt: The Art of High Drama The Jewish Museum Exhibit Design 2005
Glass and Glamour: Steuben's Modern Moment, 1930-1960 Museum of the City of New York Exhibit Design 2003

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